Elstar is a streetwear brand from Hamburg. This commercial was made for the drop
of five new pieces, shot in a backyard between garage doors, an old BMW and a few
parked bikes.
The whole crew packed into a tight space. Camera on the shoulder, the boom over
the car, the guys in the new jerseys in between. A black Toyota rolls through the
gateway, someone waits at the glass entrance, and the usual chaos of a shoot day
runs alongside.
What stays is a piece of Hamburg on one afternoon: jerseys, cars, old brick walls
and a group that holds the whole thing together.